Articles

Everything I have learned about selling knowledge as a photographer, written down so you can skip the years of trial and error.

6 years. Same job. Same calendar. Same pay

Photography saved my calendar and saved me from a job I hated

A lambo or a Rolex isn’t a flex

Fancy objects are not stuff to flex, show me your calendar first.

Corporate rewards hustlers. Life rewards surfers

Be a great photographer and you become a surfer sliding through life and sitting on the board rather than hustling everyday

I decided to become a solopreneur

Photography comes with many skills and I decided to turn these skills into freedom and become a solopreneur.

I failed at changing who I talk to

I failed changing the avatar that I talked to in my content, here's why.

Letter of termination

I was laid off from the company while the news that I'll be a dad came in

Traffic to your product is king

The more traffic you send to your digital product as a photographer the more data you have and you can decide based on that.

Why content is important as a photographer

Creating content as a photographer creates traffic towards the products you have, to your portfolio turning that into clients.

Your marketing says alot about you

The way you market your products and offers says alot about who you are as a person and as a photographer

Groceries gave me the highest motivation

Making money online as a photographer should be to aim for a week of groceries first not becoming rich.

Your first digital product is already sitting on your hard drive

Photographers think they need to create something new to sell online. That's not the case, your knowledge is your product.